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Nigeria E&M revenues rose 25% to $3.8bn as PwC puts Africa’s entertainment, media industry in dynamic convergence wave
Nigeria's entertainment and media industry saw its revenue grow by…
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Startimes boasts of 3m subscribers in Nigeria, big market for company’s products in Africa
StarTimes, a Chinese multinational media company with strong presence in…
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New lingerie line, Sablier, debuts in Nigeria’s plus-size apparel market
A new lingerie line for plus-size people has debuted in…
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Nigerian govt appoints sole administrator for Ajaokuta Steel Plant
Kayode Fayemi, minister of mines and steel development, has announced…
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Outlook for Nigeria’s media, entertainment industry upbeat as consumer, advertising spend seen grossing $2.8bn in 4yrs
Nigeria’s entertainment and media (E&M) industry is seen grossing over…
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Mistakes to Avoid in Programmatic Advertising
A digital Marketing campaign powered by Programmatic Advertising (PA) is…
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Discovery aims for content clout with Scripps Network bid
Discovery Communications Inc is acquiring Scripps Networks Interactive Inc for…
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Consumers want control of the brand experience
Marketers still need to learn how to release and relax,…
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There is now a ridiculous number of companies competing in the hottest area of ad tech
Header bidding has shaken up online advertising in recent years.…
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Old media leads the pack breaking news on Trump
One of the more delicious elements of the Trump-Russia scandal…
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