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ARCON cautions bloggers, skit makers on advertising code 
By Chisom Nwatu The Advertising Regulatory Council of Nigeria (ARCON),…
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Think you’re immune to advertising? Think again
MARKETING Benjamin Kessler, Asia Editor & Digital Manager, and Steven Sweldens,…
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Outlook for Nigeria’s media, entertainment industry upbeat as consumer, advertising spend seen grossing $2.8bn in 4yrs
Nigeria’s entertainment and media (E&M) industry is seen grossing over…
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Mistakes to Avoid in Programmatic Advertising
A digital Marketing campaign powered by Programmatic Advertising (PA) is…
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